TRAVEL CREATOR · DRONE PHOTOGRAPHER · STORYTELLER
About Max Haase
Hey, I'm Max — one of Europe's leading travel creators and Germany's most influential luxury travel influencer. For over 10 years, I've been traveling the world, capturing the most beautiful places with drones and cameras. With over 4.3 million Instagram followers, I now collaborate with tourism boards, hotels, and premium brands worldwide — showing my community places from perspectives others can't reach.
My story
It all started in 2013—with a backpack, a simple camera, and the desire to see more of the world. Back then, I never imagined it would become a full-time job. I shared my first travel photos on Instagram, simply because I wanted to capture the moments. That it would grow into a community of over 4.3 million people was unplanned—but that's precisely what makes the story authentic.
Today I've traveled to over 82 countries. From the Alps to New Zealand, from Saudi Arabia to the Caribbean, from Kenya to the Philippines. Every country has helped me grow—as a photographer, as a creator, and as a person. What motivates me isn't the next follower count, but the moment a picture evokes an emotion. When someone writes, "I'm booking this trip because of you."„
„"I don't just photograph places. I tell stories that inspire people to live their own adventures."“
The path from hobby to profession was neither straightforward nor easy. There were years when I created content alongside a regular job. Late nights on my laptop, getting up early for the perfect lighting while others were on vacation. But it's precisely this passion that my community senses—and that builds trust with brands.
What defines me as a creator
My content has a distinct style: drone footage from unique perspectives, cinematic reels, and authentic storytelling. I don't show the typical tourist photo, but rather the perspective you only get with the right equipment, perfect timing, and over 10 years of experience.
What sets me apart from many other creators is my authenticity and unwavering commitment to quality. When I enter into a collaboration, it's because I genuinely believe in the product or destination—not because someone else has decided it for me. My community senses this, and that's why my engagement rates are significantly above the industry average. All collaboration requests are handled through my management team—this ensures that every project receives the professional attention it deserves.
My followers are 711,130 male, with a core age range of 25 to 44 – a high-spending, travel-loving target group actively seeking inspiration for their next adventure. No passive scrolling, but genuine interest.
My equipment
For my work, I rely on professional equipment that offers both quality and mobility — tested in 82+ countries.
DJI Mini 5 Pro
My standard drone — under 249g, 1-inch sensor, 48MP, 42 min flight time. Can be flown in almost all countries without special permission.
DJI Mavic 4 Pro
Premium drone for broadcast campaigns — larger sensor, maximum image quality for tourism boards worldwide.
Sony A7V + Sony A7 IV
A7V as the main body, A7 IV as backup. 4K/60fps internal, 10-bit 4:2:2, real-time Eye AF — the best full-frame system for travel content.
DJI Action 6 Pro
Waterproof up to 20m, RockSteady 3.0, 4K/120fps — for kitesurfing, snorkeling and anywhere the Sony can't reach.
Together with Janet
I've been working closely with Janet Dannehl for years — she's not only my partner, but also one of Germany's most successful travel creators with over 2.3 million Instagram followers. Janet brings her own creative vision to the table: feminine lifestyle, culinary delights, and moving visual stories.
Together we reach over 6.7 million followers — a reach that is unique in the German-speaking world. For brands and tourism boards, this means: a dual perspective, a dual target audience, but seamless, cohesive storytelling.
reach
Cooperations
Numbers that speak for themselves
Over the course of more than a decade, I have worked with over 500 brands and tourism boards — including Audi, BMW, Hilton, Turkish Airlines, Sony, Volkswagen R, Meliá Hotels and numerous national tourism boards such as New Zealand, Saudi Arabia, Colombia, Morocco and Turkey.
My content has been featured in media outlets such as Die Welt, Der Spiegel, SWR, Antenne Bayern, and BR Radio. ITB Berlin 2026—the world's largest travel trade show—confirmed the growing importance of travel creators for destination marketing, an area in which I have been a leading figure for years.
What these numbers really mean: When I feature a location, people book flights. When I recommend a hotel, inquiries increase. This isn't a marketing buzzword—these are measurable results confirmed by my partners.
Let's work together
create something great
Whether you're a tourism board, hotel group, or premium brand — if you're looking for authentic storytelling with measurable reach, write to my management.
German 
English